Company News, New Products

Beauty and The City Launches Crypto NFT Lipliner

Includes a color cosmetic product and information on crypto currency.

Only 1 in every 4 crypto holders is a woman. Yet, women make up 53% of those interested in joining the crypto space. Over the last year, we’ve seen mixing of beauty and crypto through non-fungible tokens (NFTs).     NFTs are a new type of digital asset powered by the blockchain. Beauty brands are capitalizing on this new technology to bring more women into the crypto space through creative NFT projects.     Within the past year, major beauty brands have started to utilize the blockchain. ...

Continue reading this story and get 24/7 access to Happi for FREE


Already a subscriber? Sign in

Keep Up With Our Content. Subscribe To Happi Newsletters